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Category: Analytics

What Is Web Analytics?

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For people entering the world of marketing, starting their own small business or taking the first steps in creating their own blog, the term Web Analytics…

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Introduction to Google Analytics Segements

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Google Analytics can do some really cool things right out of the box.  When compared to other stats and analytics packages out there, it has…

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Self Perpetuating Analytics SPAM

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I’ve discussed Google Analytics SPAM before here and here.  However I’ve located, yet another, interesting execution. The goal of referrer SPAMing is to get your…

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Google Analytics Referrer Spam And Cookie Stuffing

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Those pesky Google Analytics referrer SPAMmers are at it again, this time using their analytics SPAM to dump affiliate cookies on your computer. What is cookie…

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Solutions For Google Analytics Referrer Spam

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Referrer SPAM is not new to Google Analytics, the team has been battling it for a number of years.  The SPAMmers approach is as follows,…

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